"The problem is that there's this big gap between who we are as a people and how our politics expresses itself."
~ Barack Obama
“We respond to the feeling of security and not the reality. Most of the time that works…So it’s important for us, those of us who design security, who look at security policy, or even look at public policy in ways affect security [to realize that] it’s not just reality it’s feeling and reality. What’s important is that they be about the same. If our feelings match reality we make better security trade-offs.”
Common cognitive biases related to risk perception:
Books by Bruce Schneier:
From TED Talks (March 2009):
“Newspaper designer Jacek Utko suggests that it's time for a fresh, top-to-bottom rethink of the newspaper. (At this point, why not try it?) In his work, he's proved that good design can help readers reconnect with newspapers. A former architect, Utko took on the job of redesigning several newspapers in former Soviet Bloc nations, starting from basic principles. He worked closely with newspaper executives to figure out the business goals of their papers, and then radically reformatted the product to fit those goals.”